NEW WORK | Capital University Presidential Inauguration Campaign
After meeting with Dr. Elizabeth Paul, the new president at Capital University, it was clear a traditional and stuffy approach to her inauguration announcement was not going to fly.
She shared an aerial photo that shows Capital’s campus with the Columbus downtown skyline off in the distance. She wanted to make sure Capital University’s community was not limited to Bexley, but extends to downtown at the Law School, and the community in between—including lower income urban neighborhoods that lie just outside of Bexley.
The invitations are designed to illustrate this vision. The buildings depicted in the three nested pieces show Capital University’s Campus, landmark buildings outside of Bexley, and the Columbus Skyline—further reinforcing her vision for the university's engagement with the community.